Reebok is an English footwear and apparel company, subsidiary of German sportsgiant Adidas since 2005. Reebok produces and distributes fitness, running and CrossFit sportswear including clothing and footwear. It is the official footwear and apparel sponsor for Ultimate Fighting Championship (UFC), CrossFit, and Spartan Race. In 1958, Reebok was established as a companion company to J.W. Foster and Sons, founded in 1895 in Bolton, Lancashire, England. From 1958 until 1986, all Reebok apparel featured the U.K. flag. The Union Flag is featured on Reebok's "Classic" line of apparel.